GOSH Eyeshadow Primer Review

I first discovered eyeshadow primer when organising my wedding makeup. And ever since, I’ve not been able to put eyeshadow on without it. My eyes are slightly hooded and I find that eyeshadow often fades and creases on me without an eyeshadow primer. I have to admit that I’ve not tried many eyeshadow primers, and was really excited when the GOSH Eyeshadow Primer was launched as part of their AW17 collection.

GOSH Eyeshadow Primer Review

Eyeshadow primer is a must have product for me and the GOSH Eyeshadow Primer certainly has some high claims. Waterproof, smudge proof, crease proof, suitable for warm climates and, when used with any GOSH eyeshadow, makes it waterproof! All for less than £10. I had to put it to the test!

Other than the GOSH Eyeshadow Primer, I’ve only tried one other affordable option, from e.l.f., that doesn’t seem to be available any more. It was great for the price (I think it was only £1), but it was a little drying. I think they changed the formula, as the quality went downhill, so I switched to the trusty Urban Decay Primer Potions. The only other eyeshadow primer I’ve tried is the NARS Smudge Proof Eyeshadow Base.

GOSH Eyeshadow Primer Review

The GOSH Eyeshadow Primer comes in Nude, which I hadn’t anticipated but really like. It covers my visible veins in my eyelids really well and brightens my eyes. I usually use the Urban Decay Original Primer Potion, which doesn’t add any colour to the lids. This primer used to come with various UD palettes. As a result, I’m still working through my stash of them!

It’s great to have a primer that covers my veins. The only similar thing I’ve tried is MAC’s Soft Ochre Paint Pot. I have to say that I much prefer the GOSH Eyeshadow Primer to Soft Ochre. Soft Ochre isn’t a great colour on me. The Painterly shade of the MAC Paint Pots may suit me better than Soft Ochre, but I find that paint pots crease on me in the water months. As I can only wear the paint pots in the colder months I’m not interested in finding out if Painterly is a better shade for me.

I expected the GOSH Eyeshadow Primer to be the same sort of things as the Urban Decay and e.l.f. primers – liquid in a tube with a doe foot applicator. The GOSH Eyeshadow Primer isn’t like this, it’s a cream product that comes in a stick format. So you can sweep it on your eyes directly from the stick. It does have a blender on the other end of the tube, but I prefer to blend with my fingers.

GOSH Eyeshadow Primer Review

The GOSH Eyeshadow Primer lasted really well on me, possibly better than the results I get with the UD Primer Potion, since my veins are disguised too. It gives a smooth, looking finish to my eyeshadows, which I’ve not noticed with other primers. Unfortunately, I haven’t been able to test out how the primer performs in the heat yet, so I can’t comment on it’s ‘suitable for warm climates’ claim.

I’ve been really impressed with the GOSH Eyeshadow Primer, particularly for the money. I can’t see me buying another UD Primer Potion once I’ve used up the ones that came with my palettes.

You can find the GOSH Eyeshadow Primer in Superdrug stores (not currently on the website) for £8.99.

Have you tried the GOSH Eyeshadow Primer? How did you get on with it?

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Tania Jayne