Selfridges Personal Beauty Shopper, Birmingham

Selfridges, Birmingham has recently opened up their new beauty hall and I was lucky enough to be invited to attend a complimentary Selfridges Personal Beauty Shopper Consultation* at Birmingham Selfridges. The first of its kind in the city! So I thought I’d talk you through my experience.

Selfridges Personal Beauty Shopper

All products marked with * have been gifted to me for consideration. More information can be found in my full disclaimer.

For my Selfridges Personal Beauty Shopper experience, I met with the very lovely Rose at the Illamasqua counter, which is where we began the consultation. She talked to me about the brand, one that I have yet to experience, though I like the look of the products! Rose explained that, as a brand, Illamasqua are a good all round brand that often get overlooked because some of the brighter coloured products can overwhelm the neutral, every day shades.

Selfridges Personal Beauty Shopper

Rose asked me if I had any areas of my makeup or skincare routine that I was unhappy or unsure about. For me, finding a product in a shade to suit my eyebrows has been particularly difficult as I find many choices pull too auburn. She showed me the Eyebrow Cake in ‘Motto’ (£15.50), which looks perfect and is described by Illamasqua as a Warm Taupe. Once I have used up a few more of my eyebrow products (I’ve accumulated quite a few in the search for ‘the one’!) I will definitely be returning to see what it looks like on.

Selfridges Personal Beauty Shopper

Next we moved on to MAC. I had expressed my difficulty in finding a blusher to compliment the looks I’ve been creating with my Urban Decay Naked 3 palette. Rose first showed me MAC’s new ‘Look In A Box’ products. Whilst these products aren’t something I would buy as each box contains a lipstick and I’m allergic to one of the ingredients in these, I so think they are a very good idea – particularly for those new to makeup or unsure about how to pare products together. We then moved over to the blusher section – Rose gave me some great suggestions here.

Selfridges Personal Beauty Shopper

From MAC, we moved over to Bobbi Brown as Rose wanted to show me the Extra Balm Rinse which smells a-ma-zing!!!!!! It has a citrus scent which, even though I’m allergic to citrus fruits, I really liked! Throughout the appointment, Rose was great about my allergies and took really great care of me throughout the consultation. As I was allergic to the Bobbi Brown balm, Rose took me over to RMK – another brand that I’ve not dipped my toe into yet.

Selfridges Personal Beauty Shopper

Here Rose showed me the RMK Cleansing Balm. I was kindly given a sample of this, but there wasn’t an ingredients list available for me to read. Rose is emailing them to me once she has located them. Rose wanted me to experience brands I’m new to as part of my Selfridges Personal Beauty Shopper experience. As a result, we went next to Khiel’s. Here, Rose gave me an overview of the brand and showed me the products she loves. This included the Midnight Recovery Concentrate.

Selfridges Personal Beauty Shopper

When Rose found out that I’d not tried any Giorgio Armani products she rushed me straight over there! Here I was introduced to the counter assistant. Rose spoke really passionately about the foundations and of cause I then couldn’t turn down the opportunity to be colour matched to the Luminous Silk Foundation and try it out myself! I’ve heard so many rave reviews. Whilst we were there, Rose showed me the Maestro Mediterranean Fusion Blushers – they look fantastic!

Selfridges Personal Beauty Shopper

From here we visited the YSL counter. I have 3 lipsticks from the brand, but thats where my experience ends. As I’m not familiar with foundation, Rose showed me the new Fusion Link Foundation. I had my shade matched and was kindly given a 7 day samples so I can try them out at home.

Selfridges Personal Beauty Shopper

Next came Suqqu, another new brand for me! Again, Rose showed me their foundation, which is so soft and smooth! We moved on to swoon over the Charlotte Tilbury counter – her eyeshadow palettes are phenomenal! I love that Charlotte Tilbury’s collection is sectioned into different looks. This allows you to recreate the look using those specific products or mix and match to taylor to your own preferred style.

Selfridges Personal Beauty Shopper

From here we hit The Beauty Workshop – I love it! There are loads of products to choose from here, spanning haircare, makeup bags and brushes, skincare, nail care and more! This is the place you’ll find all sorts of bits that aren’t covered on one of the standard counters. I found the Louise Young brushes. They’re definitely on my wish list, though I need to find out where the brush hair is sourced from.

Selfridges Personal Beauty Shopper

When Rose found out I had yet to experience Jo Malone, she decided (and I concurred) that this needed to be changed! My first experience of the brand was amazing! The ladies on counter asked me about the scents I currently wear to get an idea of my preferences. They then showed me the new scent: Wood, Sage and Sea Salt. I also got to smell Peony and Blush Suede. The counter ladies allowed me experience each of the scents individually, then together. I really like how the scents can be layered to make something individual and tailored to your own preferences.

Selfridges Personal Beauty Shopper

I was able to test this combination and discussed whether it mattered which way round they are applied. It does. One note lightens the other and if they’re put the opposite way round some of the notes will be mask. I hope that made sense! I would suggest speaking to the very knowledgable consultants and, if you’re like me, writing down which to apply first! They were kind enough to provide me with a sample of the new scent.

Selfridges Personal Beauty Shopper

I would definitely recommend the Selfridges Personal Beauty Shopper service in Birmingham. Rose has such amazing energy and knowledge of the beauty hall. She is able to use this to advise on products throughout the hall. While consultants on specific counters are only able to advise on their own brand. Rose made me feel like I was shopping with a friend and took great care of me. She kept my allergies in mind with all the products she showed me the whole time.

Selfridges Personal Beauty Shopper Consultations with Rose cost £30 and are redeemable on products purchased.

Selfridges Personal Beauty Shopper

To make the best out of the consultation, I would go with something specific in mind that Rose can help with. Personally, I would also go with a rough idea of products that you want to buy, totalling £30. I have a tendency to feel overwhelmed easily so this way I wouldn’t leave with products I don’t want or need. You don’t necessarily then have to buy those items, but it means you have the option to go away from your consultation and think about Rose’s recommendations & try any samples you may receive before committing to a purchase.

Selfridges Personal Beauty Shopper

I would like to take this opportunity to thank Rose for having me. This was such an enjoyable experience and I will definitely be doing it again.

Is the Selfridges Personal Beauty Shopper service something you would be interested in? You can email Rose for an appointment at Rose.Gallagher@selfridges.co.uk.

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Tania

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